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Sales Executive Apprenticeship Level 4 (ST0572)

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Overview

Level 4 Sales Executive Apprenticeship (ST0572)

The Sales Executive apprenticeship is designed to equip learners with the skills, knowledge, and behaviours required to succeed in sales roles.

Throughout the programme, apprentices will learn how to sell products and services to both business-to-business and business-to-consumer markets, manage customer relationships, and drive sales success, preparing them for a successful career in sales.

Typical roles for the apprenticeship include Sales Advisor, Sales Consultant, Field Sales Executive, Outbound Telesales Executive, Business Development Manager and Account Manager.

Achievement of the standard meets the eligibility requirements for Sales Certification at Level 4 with the Institute of Sales Professionals (ISP).

The duration of the apprenticeship will be 21 months.

Course information

Expected duration

21 months

Course content

Apprentices will gain expertise in customer engagement, negotiation, sales strategy, and market intelligence. They will understand their organisation’s vision, sales strategies, and market positioning, as well as product and sector knowledge to meet customer needs.

Apprentices will also learn to analyse customer behaviour, market segmentation, and financial principles like budgeting and profit. They will develop key professional behaviours, including ethical conduct, time management, adaptability, and communication, while using digital tools to optimise the sales cycle and enhance customer experience.

Entry requirements

Desirable:  Grade 4 GCSE Maths and English.

What training is required in the workplace?
  • Sales planning and preparation
  • Customer engagement
  • Customer needs analysis
  • Propose and present solutions
  • Negotiate
  • Closing sales
  • Gathering intelligence
  • Time management
  • Collaboration and team-work
  • Customer experience management
  • Digital skills
Assessment Methods
  • Completion of a portfolio of evidence
  • Completion of the off-the job learning components of the programme

End Point Assessment will consist of:

  • Work based project
  • Presentation, including a sales pitch, with questions and answers
  • Professional discussion supported by a portfolio of evidence
Further study and career options

Career opportunities

  • Sales consultant
  • Account manager
  • Business development executive
  • Field sales executive

 

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Next Steps

How to apply

To start this Apprenticeship you will need to be employed in a relevant job role – visit the Apprenticeships section of our website, where you can view our Apprenticeship vacancies. For further information or queries you can email us or call 01234 291747.

Apprentices do not have to pay a fee to study, however the employer may be required to pay depending on their Levy entitlement/age of the candidate. For further information call 01234 291747.

View apprenticeship vacancies
Please note: Although this apprenticeship is listed below as a Central Bedfordshire College course, it is entirely work-based with no classroom learning, meaning it is suitable for anyone across Bedfordshire and Northamptonshire.
Available Courses
Central Bedfordshire College Dunstable Main Campus
Starts:
Type: Apprenticeships
Length: 2 years
Day(s): Flex
Time(s):
Fees:
Disclaimer

Whilst every effort is made to ensure the information on the Website is correct, some details may be subject to change. The Bedford College Group reserves the right to make amendments to the courses, dates, fees or other details, and to make cancellations or changes if numbers are insufficient. In the unfortunate situation that we have to cancel a course we will refund your fees in full, but we regret we are not able to offer any refund if you withdraw from your course or fail to start, and you will be liable to pay any outstanding fees that may be due.

Additional Learning Support

If you have a specific learning difficulty or disability, are deaf or hearing impaired, our Additional Learning Support team are on hand to give you assistance whenever you need it. Email: ALSteam@bedford.ac.uk or call us on 01234 291333.

Financial Support

For information regarding financial support, please visit the Financial Support section to see the support you may be entitled to apply for.

Accessibility

We have access arrangements in place to help students with disabilities or any other particular needs. Call us on 01234 291000 or 01536 413123 for more information.

Any questions?

If you would like to find out more about this or other courses, please use our Livechat below, email info@bedfordcollegegroup.ac.uk or call us on 0345 658 8990.