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Swan song for littering

Swan song for littering PR Story

Bedford Swan Hotel is signalling its support for sustainability and recycling by putting on display a very apt piece of art by a Bedford College student.

Emily Crowley, aged 18, was looking for a home for her work of art linking a Bedford Swan to the world-wide message about how plastic is polluting the planet. The artwork, made of waste materials, had been part of the Foundation Diploma Art and Design exhibition at the college’s South Bank Art Centre but somewhere was needed for it to be shown to keep the message afloat.

Swan song for littering PR Story

General Manager of the Bedford Swan Hotel, Malcolm Wyse stepped up to accept the artwork as it perfectly summed up the work being undertaken by his team to support sustainability.

As a team we are trying to help out with examples throughout the property, non-plastic straws for cocktails and biodegradable bathroom products are obvious ones, we have installed advanced processing equipment to dramatically improve our waste recycling, our exciting hotel refurbishment also introduces building energy efficiencies whilst recycling good quality furniture to local charities. Small details such as planting 80 bee-friendly lavender plants demonstrates our contribution towards conserving, protecting and enjoying our beautiful riverside location.

“We are proud to receive Emily’s special artwork as a reminder of our commitment.”

Emily added: “I didn’t want the artwork to go to waste and to have it put on show at the Bedford Swan Hotel is just perfect.”

Emily, from Rushden, is now off to Southampton Solent University to study Advertising.

For more information about the creative arts courses at The Bedford College Group visit

Swan song for littering PR Story
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