£1,000,000 boost for town

The £1,000,000 mark has been passed by the pioneering Bedford Business Improvement District (BID) “Love Bedford” gift voucher scheme – thanks to Bedford College.

The scheme, unparalleled by other “buy local” campaigns across the UK, puts local cash back into local tills – so supporting the county town centre.

Director Christina Rowe said:

“We have to thank Bedford College for showing support for the town centre by buying only Love Bedford vouchers for staff and students each year. The contribution of the college, which is also a BID levy payer, has shown a real commitment to the town centre community.”

Bedford College CEO and Principal Ian Pryce CBE said:

“Our riverside campus is a critical part of the town centre. We have supported the BID since it started in 2007 and are continuing to do this Christmas with more than £60,000 worth of voucher purchases. We are recycling tax payers’ money into local business tills.”